Llangollen Chamber of Trade and Tourism has been given funding from Denbighshire County Council to redesign its website and to fund social media courses for businesses.
The chamber represents and helps promote more than 60 businesses in the town including independent traders, food producers and tourism businesses.
David Davies, chair of the chamber, said: “Llangollen Chamber of Trade and Tourism’s website launched in 2011 and achieved excellent viewing figures.
“However, it was recognised smartphones required a more functional, responsive design to sustain engagement and last year, with financial support from Denbighshire County Council, a local website designer updated the layout, colour scheme and typeface.
“However, it was recognised smartphones required a more functional, responsive design to sustain engagement and last year, with financial support from Denbighshire County Council, a local website designer updated the layout, colour scheme and typeface.
“This made the website more accessible and has improved engagement. The upgrade is not just a ‘refresh’ but a key development in our social media strategy supporting businesses in Llangollen.”
Denbighshire County Council also provided financial support for two social media training courses, delivered by the Retail Skills Academy, for members to increase and develop their knowledge of social media as part of its work to develop the local economy by supporting local businesses.
Cllr Hugh Evans OBE, Leader of Denbighshire County Council, said: “Promoting your business online is vital to get your message out to the widest possible audience and to increase sales.
“It is great to see businesses in Llangollen engage with the Council and take advantage of the support available to help promote the town to both visitors and residents.
“As a Council we provide training and workshop sessions for businesses covering a wide range of subjects, including social media.
“Every year we listen to businesses by asking them to complete our business survey and plan training sessions around the responses.”
In 2016 Denbighshire County Council provided 40 hours of free practical training sessions to 123 businesses and 27 hours of free advice sessions to 289 businesses.
Mr Davies added: “I’d like to thank the Council for providing this support to members of the chamber. The redesigned website has seen an increase in traffic and businesses have benefited from help promoting themselves online.”
* If you would like more information on what support or advice is available for your business contact econ.dev@denbighshire.gov.uk or 01824 706896.
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